Category: Technology

Digital Marketing as an investment and not as an expense

When in good times, companies tend to continue spending on all the aspect they have been spending previously but when the problem knocks the door with falling sales or diminishing profits; people into human resource are sacked while marketing budget is axed. These days, companies tend to market more with the digital platforms which altogether […]

XIAOMI MI DRONE

XIAOMI MI DRONE TO HIT THE CONSUMER MARKET SOON

We knew it is coming, so it’s not a total surprise. But, the very fact that Xiaomi — best known for its phones — is getting into the drone business is a bit of an eyebrow raiser. Today, the company revealed the Mi Drone, a 4K camera-wielding quadcopter that looks more than a little like DJI’sPhantom series. The two Chinese […]